The Google Story: Unveiling the Internet's Game-Changer
This book is a must-read for anyone intrigued by the rise of one of the most influential companies in the digital age. Delve into the captivating journey of Google, from its humble beginnings to its status as a global powerhouse. Gain insight into the cutting-edge technology and innovative practices that have propelled Google to the forefront of the tech industry. With meticulous research and unprecedented access, this book offers a riveting account of how Google revolutionized the way we access information and transformed the digital landscape.
ISBN: 9780330440059
Authors:
David A. Vise
Publisher: Pan MacMillan
Date of Publication: 2006-01-01
Format: Paperback
Goodreads rating: 3.88
(rated by 16078 readers)
Description
If Google's splashy IPO and skyrocketing stock haven't revived the dotcom sector, they have certainly revived the dotcom hype industry, judging by this adulatory history of the Internet search engine. Billionaire founders Larry Page and Sergey Brin, their counter-cultural rectitude imbibed straight from the Burning Man festival, are brilliant visionaries dedicated to putting all information at mankind's fingertips and "genuinely nice people" who "didn't care about getting rich." Their company motto, "Don't Be Evil," is not just PR boilerplate rendered in fantasy-gaming rhetoric, but a deeply-pondered organizing principle. Washington Post reporter Vise, author of The Bureau and the Mole, and researcher Malseed give a serviceable rundown of the company's rise from grad-student project to web juggernaut, its innovative technology and targeted advertising system, its savvy deal-making and its inevitable battles with Microsoft. But while they raise the occasional quibble about controversial company policies, they generally allow Google's image of idealism to overshadow the reality of a corporate leviathan. Worse, the bloated text feels like the product of an overly broad web search: anything with keyword Google-executives' speeches, seminar talks, informal Q and A sessions with students, company press releases, legal documents, SEC filings, even the company chef's fried chicken recipe-comes up, excerpted at inordinate and rambling length, drowning insight in a flood of information. (Publishers Weekly)
Condition guide
Book Condition Guide
Books in Like New Condition
This book may contain very minor cosmetic defects, but it is in pristine condition. There should be no yellowing, no foxing, no water damage, and no annotations of any kind on the cover and the pages. For paperbacks, there should not be any crease marks on the spine. This book is good as new — lucky you!
*Books may be missing bundle media (e.g. CD, e-book code), if included.
Books in Very Good Condition
This book has been used, but it is still in a clean condition. There should be no foxing or annotations of any kind on the inner pages, but a sparse amount may be present on the cover, title pages, or outside edges of the book. There should be no water damage of any kind. For paperbacks, there may be light crease marks on the spine.
*Books may be missing bundle media (e.g. CD, e-book code), if included.
Books in Good Condition
We do our best to ensure the quality of our books, but there is no escaping the wear and tear that comes with time. Slight foxing and some annotations may be present on the pages and the cover. There should be no water damage of any kind. For paperbacks, there may be several crease marks on the spine.
*Books may be missing bundle media (e.g. CD, e-book code), if included.
Books in Well Read Condition
This is a well-read book, which means that the previous owner probably really enjoyed it! The cover and pages may include moderate foxing and annotations, but the text is not obscured and still readable. Moderate cosmetic defects and minor water damage may be present on the edges of the book. For paperbacks, there may be multiple crease marks on the spine.
*Books may be missing bundle media (e.g. CD, e-book code), if included.
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The Google Story: Unveiling the Internet's Game-Changer
This book is a must-read for anyone intrigued by the rise of one of the most influential companies in the digital age. Delve into the captivating journey of Google, from its humble beginnings to its status as a global powerhouse. Gain insight into the cutting-edge technology and innovative practices that have propelled Google to the forefront of the tech industry. With meticulous research and unprecedented access, this book offers a riveting account of how Google revolutionized the way we access information and transformed the digital landscape.
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