This book is a must-read for anyone who feels trapped by societal norms and wants to make a difference. Through captivating stories and compelling research, Grant shows us how individuals can challenge the status quo and bring about positive change. By offering practical strategies and inspiring examples, Originals empowers non-conformists to be bold, speak up, and champion their unique ideas. Get ready to unleash your creativity and transform the world around you.

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• Goodreads Choice Award Nominee for Nonfiction (2016)

In Originals the author addresses the challenge of improving the world from the perspective of becoming choosing to champion novel ideas and values that go against the grain, battle conformity, and buck outdated traditions. How can we originate new ideas, policies, and practices without risking it all?   Using surprising studies and stories spanning business, politics, sports, and entertainment, Grant explores how to recognize a good idea, speak up without getting silenced, build a coalition of allies, choose the right time to act, and manage fear and doubt; how parents and teachers can nurture originality in children; and how leaders can build cultures that welcome dissent. Learn from an entrepreneur who pitches his start-ups by highlighting the reasons not to invest, a woman at Apple who challenged Steve Jobs from three levels below, an analyst who overturned the rule of secrecy at the CIA, a billionaire financial wizard who fires employees for failing to criticize him, and a TV executive who didn’t even work in comedy but saved Seinfeld from the cutting-room floor. The payoff is a set of groundbreaking insights about rejecting conformity and improving the status quo.

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