{"product_id":"hot-button-marketing-push-the-emotional-buttons-that-get-people-to-buy","title":"Hot Button Marketing - Push The Emotional Buttons That Get People To Buy","description":"Consumers buy products for two reasons-the rational reason and the real reason. While your customer may say they want your product because of its features and benefits, their decision to buy is based on emotion-not intellect.Hot Button Marketing shows you how to identify and push the hot buttons that will prompt consumers to purchase your product over a competitor's-even if it's a parity product! Filled with tips and insights that can be applied at every stage of marketing-from product development to one-to-one selling- Hot Button Marketing shows you how to hit the sixteen hot buttons and get your product sold.","brand":"Thryft Singapore","offers":[{"title":"Like New","offer_id":39990235693137,"sku":"HF5438.8.P75","price":16.0,"currency_code":"MYR","in_stock":false},{"title":"Very Good","offer_id":44263948550425,"sku":"HF5438.8.P75","price":13.0,"currency_code":"MYR","in_stock":false},{"title":"Good","offer_id":44263948583193,"sku":"HF5438.8.P75","price":12.0,"currency_code":"MYR","in_stock":false},{"title":"Well Read","offer_id":44263948615961,"sku":"HF5438.8.P75","price":11.0,"currency_code":"MYR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0110\/0598\/4849\/files\/268884.jpg?v=1717750762","url":"https:\/\/thryft.my\/products\/hot-button-marketing-push-the-emotional-buttons-that-get-people-to-buy","provider":"Thryft","version":"1.0","type":"link"}