{"product_id":"green-to-gold-how-smart-companies-use-environmental-strategy-to-innovate-create-value-and-build-competitive-advantage-1","title":"Green to Gold : How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage","description":"From the Publishers Weekly review:\"Two experts from Yale tackle the business wake-up-call du jour-environmental responsibility-from every angle in this thorough, earnest guidebook: pragmatically, passionately, financially and historically. Though \"no company the authors know of is on a truly long-term sustainable course,\" Esty and Winston label the forward-thinking, green-friendly (or at least green-acquainted) companies WaveMakers and set out to assess honestly their path toward environmental responsibility, and its impact on a company's bottom line, customers, suppliers and reputation. Following the evolution of business attitudes toward environmental concerns, Esty and Winston offer a series of fascinating plays by corporations such as Wal-Mart, GE and Chiquita (Banana), the bad guys who made good, and the good guys-watchdogs and industry associations, mostly-working behind the scenes. A vast number of topics huddle beneath the umbrella of threats to the earth, and many get a thorough analysis here: from global warming to electronic waste \"take-back\" legislation to subsidizing sustainable seafood. For the responsible business leader, this volume provides plenty of (organic) food for thought. \"","brand":"Thryft Singapore","offers":[{"title":"Like New","offer_id":47858784633113,"sku":"X238","price":45.0,"currency_code":"MYR","in_stock":false},{"title":"Very Good","offer_id":47858784665881,"sku":"X238","price":30.0,"currency_code":"MYR","in_stock":false},{"title":"Good","offer_id":47858784698649,"sku":"X238","price":26.0,"currency_code":"MYR","in_stock":false},{"title":"Well Read","offer_id":47858784731417,"sku":"X238","price":26.0,"currency_code":"MYR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0110\/0598\/4849\/files\/6161945.jpg?v=1717683793","url":"https:\/\/thryft.my\/products\/green-to-gold-how-smart-companies-use-environmental-strategy-to-innovate-create-value-and-build-competitive-advantage-1","provider":"Thryft","version":"1.0","type":"link"}