Media Literacy

Regular price RM89.00 MYR
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Navigate media's influence; enhance critical consumption.

This book seems like a particularly useful guide for anyone feeling overwhelmed or manipulated by today's relentless media streams. Potter's expertise could help you dissect the onslaught of information and more importantly, understand its impact on you. Not only that, but it might equip you with the skills to discern and critically evaluate media content, making you a more empowered, savvy participant in the digital age.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Media Literacy

Regular price RM89.00 MYR
Unit price
per
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ISBN: 9781452206257
Authors: W. James Potter
Date of Publication: 2012-01-31
Format: Paperback
Related Collections: Sociology, Personal Development
Goodreads rating: 3.76
(rated by 110 readers)

Description

This book offers a detailed approach to studying media influences and presents readers with a clear vision of what it means to operate at a higher level of media literacy. W. James Potter argues that the media have a profound influence on the way we perceive the world by shaping our beliefs and expectations. By becoming more media literate, we can avoid the potentially negative effects of those media messages as well as amplify the potentially positive effects. With substantial discussion of media content, audiences, and the media industries, the book tackles key issues related to media ownership, invasion of privacy, piracy of media messages, violence, and sports. Readers will gain a clearer perspective on the borders between the real world and the simulated media world and will become more informed and literate media consumers.
 

Navigate media's influence; enhance critical consumption.

This book seems like a particularly useful guide for anyone feeling overwhelmed or manipulated by today's relentless media streams. Potter's expertise could help you dissect the onslaught of information and more importantly, understand its impact on you. Not only that, but it might equip you with the skills to discern and critically evaluate media content, making you a more empowered, savvy participant in the digital age.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.