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Personal Development

Our Personal Development section offers a world of insight and self-discovery. From transforming one’s mindset to building habits and routines for success, these books help unlock our potential. Whether you’re seeking guidance on productivity, emotional intelligence or mindfulness, find invaluable resources here.

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Modern Violin Method: Grade 1 - Thryft
Laurie Scott, Martin Norgaard

Modern Violin Method: Grade 1

RM21.29 MYR from RM14.07 MYR Save up to 43%

This book is perfect for beginners who want to learn the violin and for those looking to review their skills. It covers fundamental techniques, music theory, ear training and also includes a selection of tunes from various cultures. It's an all-in-one package for anyone looking to play the violin in a technically correct and musically satisfying way. Users will appreciate the clear instruction provided by the author, making it an easy-to-follow guide.

RM21.29 MYR from RM14.07 MYR Save up to 43%

In stock

Take It Apart Fire Engine - Thryft
Chris Oxlade, Mike Grey

Take It Apart Fire Engine

RM28.51 MYR from RM14.07 MYR Save up to 56%

What happens when you find yourself stranded in the big outdoors, without a phone or computer in sight? Don't panic! With these great survival ideas, you'll learn how to build a shelter from sticks, light a fire without matches, send signals to call for help, find and store water, and much more. Devised and tested by an expert in outdoor activities, these exciting projects bring you the thrill of surviving in the wild, using nature's resources and your own!

RM28.51 MYR from RM14.07 MYR Save up to 56%

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Larousse Desk Reference Encyclopedia - Thryft
Unknown

Larousse Desk Reference Encyclopedia

RM39.34 MYR from RM17.68 MYR Save up to 55%

This encyclopedia is perfect for students and professionals alike, offering a vast wealth of knowledge in an easy-to-navigate format. Covering a wide range of topics, it provides concise yet detailed information, making it an ideal resource for quick reference. With its durable hardback cover, it is built to withstand constant use and last for years to come. Highly recommended for anyone in need of a comprehensive and reliable reference guide.

RM39.34 MYR from RM17.68 MYR Save up to 55%

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Building Lean Supply Chains with the Theory of Constraints - Thryft
Mandyam M. Srinivasan

Building Lean Supply Chains with the Theory of Constraints

RM89.86 MYR from RM35.73 MYR Save up to 61%

"Building Lean Supply Chains with the Theory of Constraints" is a great read for business owners and supply chain managers who are looking to optimize their supply chain. The book expertly fuses together the concepts of Lean and Theory of Constraints, making it an essential resource for those who want to create a smoother flow of goods and services through their supply chain. Furthermore, the book provides readers with innovative strategies along with tried and tested tools and techniques to help ensure true bottom line results."

RM89.86 MYR from RM35.73 MYR Save up to 61%

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Pocket Companion To Robbins Pathologic Basis Of Disease - Thryft
Vinay Kumar, Ramzi S. Cotran MD, Stanley L. Robbins MD

Pocket Companion To Robbins Pathologic Basis Of Disease

RM21.29 MYR from RM14.07 MYR Save up to 51%

This book is highly recommended for medical students or doctors who want to understand the foundational principles of general and specific pathology in a clinical context. The Pocket Companion presents a simplified version of the material in the parent book and includes helpful charts and algorithms for quick reference. It is an excellent tool for exam preparation and clinical experiences. Additionally, the new chapter on The Eye makes this edition even more valuable for those interested in that area of study.

RM21.29 MYR from RM14.07 MYR Save up to 51%

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Abdominal X-Rays Made Easy - Thryft
James D. Begg

Abdominal X-Rays Made Easy

RM21.29 MYR from RM14.07 MYR Save up to 51%

Abdominal X-Rays Made Easy is an easy-to-understand guide for medical professionals and students seeking to understand and interpret abdominal X-rays with confidence. The book covers common and uncommon conditions that can be diagnosed through imaging, making it a valuable asset to any healthcare professional seeking to improve their diagnostic skills.

RM21.29 MYR from RM14.07 MYR Save up to 51%

In stock

Clinical Anatomy For Medical Students - Thryft
Richard S. Snell

Clinical Anatomy For Medical Students

RM21.29 MYR from RM14.07 MYR Save up to 51%

Clinical Anatomy for Medical Students is an essential resource for medical students who want to succeed in their anatomy exams. This book is unique because it's designed to simplify the learning process with chapter outlines, clinical examples, and end-of-chapter questions formatted like the National Board test. In addition, the book places greater emphasis on pediatric anatomy and anatomical areas commonly traumatized due to auto accidents, gunshot, and knife wounds. This book comes highly recommended and is perfect for any medical student ready to tackle the USMLE.

RM21.29 MYR from RM14.07 MYR Save up to 51%

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Hutchison's Clinical Methods - Thryft

Hutchison's Clinical Methods

RM28.51 MYR from RM14.07 MYR Save up to 56%

The 21st edition of this textbook on clinical examination, first published in 1897, continues the tradition of combining the core knowledge of patient examination with the newer understanding brought about by modern techniques of investigation, history-taking, and clinical examination. Sorry! Book description for this title is not available.

RM28.51 MYR from RM14.07 MYR Save up to 56%

In stock

Complete Origami - Thryft

Complete Origami

RM28.51 MYR from RM14.07 MYR Save up to 56%

"Complete Origami" is an ideal book for beginners as well as experienced origami enthusiasts. The book contains over 25 easy-to-follow projects with step-by-step diagrams that help create amazing paper models. The unique feature of this book is that it showcases how to create projects, not just with traditional papers, but also with non-traditional papers like sticky notes. The book's clear instructions from the master origamist, David Mitchell, will help improve an individual's skills and encourage creativity, allowing them to take their origami-folding to the next level.

RM28.51 MYR from RM14.07 MYR Save up to 56%

In stock

Aromatherapy : Recipes for your oil burner - Thryft
Judy Chapman

Aromatherapy : Recipes for your oil burner

RM21.29 MYR from RM14.07 MYR Save up to 51%

This book is a great starting point for anyone interested in using aromatherapy for natural healing and relaxation. With a variety of recipes for different moods and occasions, you'll be sure to find something to suit your needs. Chapman's expertise shines through in her clear explanations and helpful tips, making this a valuable resource for both beginners and experienced users of aromatherapy.

RM21.29 MYR from RM14.07 MYR Save up to 51%

In stock

WELL DECORATED CAKE - Thryft
Toba Garrett, Christine Mathews, Steven Mark Needham

WELL DECORATED CAKE

RM21.29 MYR from RM14.07 MYR Save up to 51%

This book is perfect for novice bakers who want to up their cake-decorating skills. Toba Garrett's comprehensive guide covers everything from the basics of buttercream to advanced drapery and border designs. The book also includes time-saving templates and a picture gallery of spectacular cakes to inspire your creativity. With this book, you'll be able to make beautifully decorated cakes that taste as good as they look.

RM21.29 MYR from RM14.07 MYR Save up to 51%

In stock

The Baby Healthy Eating Planner - Thryft
Amanda Grant

The Baby Healthy Eating Planner

RM21.29 MYR from RM14.07 MYR Save up to 43%

The Baby Healthy Eating Planner is a great resource for parents who want to ensure their baby is receiving all the necessary nutrients in their diet. The point system is a unique approach that simplifies the process of meal planning. The book offers over 300 recipes, giving parents a wide range of options to choose from. The sample meal planners are also helpful in providing guidance for what a baby's daily meals should consist of. Overall, this book is an essential guide for any parent looking to provide their baby with a healthy, balanced diet.

RM21.29 MYR from RM14.07 MYR Save up to 43%

In stock

Your Fussy Baby : How to Soothe Your Newborn - Thryft
Marc Weissbluth

Your Fussy Baby : How to Soothe Your Newborn

RM21.29 MYR from RM14.07 MYR Save up to 51%

"Your Fussy Baby" would be a great read for new parents who are struggling to comfort their newborns. Dr. Marc Weissbluth, a renowned pediatrician, offers expert advice on why babies cry and how to establish healthy sleep habits for your baby. This book is especially helpful for parents with colicky babies, as Dr. Weissbluth knows firsthand how stressful it can be. The book debunks common myths about fussiness and provides specific recommendations for parents to minimize distress caused by prolonged crying. Overall, this book is a reassuring and down-to-earth guide for parents struggling to soothe their fussy newborn.

RM21.29 MYR from RM14.07 MYR Save up to 51%

In stock

Zen Puppies : Meditations for the Wise Minds of Puppy Lovers (Zen philosophy, Pet Lovers, COg Mom, Gift Book of Quotes and Proverbs) - Thryft
Gautama Buddha

Zen Puppies : Meditations for the Wise Minds of Puppy Lovers (Zen philosophy, Pet Lovers, COg Mom, Gift Book of Quotes and Proverbs)

RM28.51 MYR from RM14.07 MYR Save up to 56%

'Zen Puppies' could be a perfect read for pet lovers and anyone interested in engaging with the teachings of Buddhism. The book provides insightful quotes and proverbs from Buddha's Dhammapada that can help readers gain a deeper understanding of life's basic struggles. The unique feature of the book is its combination of cute puppy pictures and profound wisdom that makes it a perfect gift book for anyone seeking mindfulness and inspiration.

RM28.51 MYR from RM14.07 MYR Save up to 56%

In stock

Color Atlas And Synopsis Of Clinical Dermatology - Common And Serious Diseases - Thryft
Richard Allen Johnson, Thomas Bernard Fitzpatrick, Konrad Wolff

Color Atlas And Synopsis Of Clinical Dermatology - Common And Serious Diseases

RM21.29 MYR from RM14.07 MYR Save up to 51%

"Color Atlas And Synopsis Of Clinical Dermatology" would be a great read for healthcare professionals such as doctors or nurses who want a comprehensive guide to dermatology. The book is known for its extensive use of superb color illustrations that make skin conditions easy to understand and diagnose. Additionally, the book is fairly affordable, making it accessible to many.

RM21.29 MYR from RM14.07 MYR Save up to 51%

In stock

Wheater's Basic Histopathology - A Colour Atlas And Text - Thryft

Wheater's Basic Histopathology - A Colour Atlas And Text

RM28.51 MYR from RM14.07 MYR Save up to 56%

This book is a great choice for medical students and healthcare professionals who want to quickly grasp histopathology concepts. The full-color photomicrographs and packed-text format offers a comprehensive coverage of different pathological processes, including a system-based approach to the description of diseases. Its user-friendly approach is key to understanding histology concepts.

RM28.51 MYR from RM14.07 MYR Save up to 56%

In stock

Gynaecology Illustrated: International Edition - Thryft
Hart

Gynaecology Illustrated: International Edition

RM28.51 MYR from RM14.07 MYR Save up to 56%

This is a visual presentation of gynaecology aimed at undergraduate medical students. The highly effective format is ideal for examination preparation - each page covers one topic with a concise text and associated diagrams. The titles in the illustrated series are valued by students because of their visual presentation of information and are particularly effective for exam preparation. For the more traditional courses, this book will fulfill the role of the course text; for problem-based courses it will be an excellent resource for problem solving exercises.

RM28.51 MYR from RM14.07 MYR Save up to 56%

In stock

250 Cases in Clinical Medicine, International Edition - Thryft
Ragavendra R. Baliga

250 Cases in Clinical Medicine, International Edition

RM24.90 MYR from RM14.07 MYR Save up to 56%

If you're approaching your Final MB or MRCP exams and looking for a comprehensive study companion, '250 Cases in Clinical Medicine' might be just what you need. It's systematically arranged to bolster your diagnostic skills, with clear instructions and key information that will help you excel in OSCE-style examinations. Plus, the inclusion of color and black-and-white photographs enriches the learning experience, making complex information more accessible. This book could be a trustworthy resource to refine your clinical examination techniques and theoretical knowledge.

RM24.90 MYR from RM14.07 MYR Save up to 56%

In stock

Immunology - A Short Course - Thryft

Immunology - A Short Course

RM28.51 MYR from RM14.07 MYR Save up to 56%

Immunology may be a difficult course, but this book's clear explanations and chapter review questions make it an accessible and beneficial read for students. The new edition also contains two additional chapters on cytokines and immune responses to infection - both of which are crucial to understanding the immune system's strength and weakness. If you haven't quite grasped the concepts of immunology yet, then this book is a great tool to help you do so!

RM28.51 MYR from RM14.07 MYR Save up to 56%

In stock

Current Diagnosis & Treatment In Infectious Diseases - Thryft

Current Diagnosis & Treatment In Infectious Diseases

RM28.51 MYR from RM14.07 MYR Save up to 56%

This book could be a good read for healthcare professionals or medical students who are seeking a comprehensive guide to diagnosis and treatment of infectious diseases. The book provides quick-access boxes and tables that summarize important information, making it easy for readers to reference. It also blends practice-oriented, authoritative coverage with the right amount of microbiology, making it helpful for understanding diagnostic and management decisions.

RM28.51 MYR from RM14.07 MYR Save up to 56%

In stock

Oxford Handbook Of Clinical Specialties - Thryft
J.M. Longmore

Oxford Handbook Of Clinical Specialties

RM21.29 MYR from RM14.07 MYR Save up to 51%

The Oxford Handbook of Clinical Specialties is a must-have reference guide for medical students and professionals. The book covers a wide range of specialties in clinical medicine, and its evidence-based guidelines and updated sections make it particularly useful. The blank pages in the book also allow for the addition of personalized notes and local information. The book's boxed information also makes it easier to read and understand. Overall, the handbook is an essential resource for anyone in the medical field.

RM21.29 MYR from RM14.07 MYR Save up to 51%

In stock

Oxford Handbook Of Clinical Medicine - Thryft
Ian B. Wilkinson, J.M. Longmore

Oxford Handbook Of Clinical Medicine

RM21.29 MYR from RM14.07 MYR Save up to 51%

Highly recommended for medical students & junior doctors, providing evidence-based and up-to-date information on a wide range of medical topics. Includes a comprehensive emergency section and practical procedure section, along with important X-ray images. Authored by highly respected medical professionals and revised based on extensive market research.

RM21.29 MYR from RM14.07 MYR Save up to 51%

In stock

New Prescription Drug Reference Guide, 1990 - Thryft
unknown author

New Prescription Drug Reference Guide, 1990

RM28.51 MYR from RM14.07 MYR Save up to 56%

Sorry! Book description for this title is not available.

RM28.51 MYR from RM14.07 MYR Save up to 56%

In stock

FORTUNE the 20 Smartest Business Decisions of All Time : How Apple, Ford, IBM, WalMart, and Others Made Radical Choices That Changed the Course of Business - Thryft
Fortune Magazine

FORTUNE the 20 Smartest Business Decisions of All Time : How Apple, Ford, IBM, WalMart, and Others Made Radical Choices That Changed the Course of Business

RM46.56 MYR from RM24.90 MYR Save up to 47%

If you're fascinated by revolutionary business moves, this book will satisfy that curiosity. The stories that form the core of "FORTUNE the 20 Smartest Business Decisions of All Time" doesn't just recount tales; it immerses you in the pivotal moments of corporate history. Reading about these monumental decisions can provide insights that may inspire your own strategic thinking in the business world.

RM46.56 MYR from RM24.90 MYR Save up to 47%

In stock

The Complete Idiot's Guide to Bringing Up Baby - Thryft
Kevin Osborn, Signe Larson

The Complete Idiot's Guide to Bringing Up Baby

RM21.29 MYR from RM14.07 MYR Save up to 43%

The Complete Idiot's Guide to Bringing Up Baby is a great read for new and soon-to-be parents. The book provides a comprehensive and easy-to-understand guide to the first year of parenthood. It covers everything from feeding and sleeping schedules to common childhood illnesses and first aid. The medical reference section is also valuable for parents. This book is a must-read for anyone who wants to be adequately prepared for the arrival of their newborn.

RM21.29 MYR from RM14.07 MYR Save up to 43%

In stock

Brilliant Answers to Tough Interview Questions : smart answers to whatever they can throw at you - Thryft
Susan Hodgson

Brilliant Answers to Tough Interview Questions : smart answers to whatever they can throw at you

RM24.90 MYR from RM14.07 MYR Save up to 56%

This book is ideal for job seekers who want to be fully prepared for their upcoming interviews. With over 200 commonly asked interview questions and their respective ideal answers, job seekers can feel confident going into their interview. Users can expect to learn how to answer tricky questions and understand the hidden meanings behind certain questions. Overall, this book is a great resource for anyone looking to improve their interviewing skills.

RM24.90 MYR from RM14.07 MYR Save up to 56%

In stock

Essentials of Human Anatomy and Physiology - Thryft
Elaine N. Marieb

Essentials of Human Anatomy and Physiology

RM46.56 MYR from RM17.68 MYR Save up to 62%

This book is a great read for students studying health and medicine. It offers a clear and concise explanation of the human body systems, making it easy to understand. The "Prove It Yourself exercises" provide a hands-on approach to learning and help reinforce the concepts presented in the book. Additionally, the inclusion of up-to-date information on hot topics such as stem cell research and DNA fingerprinting makes the book relevant and engaging. Overall, this book is an essential tool for anyone looking to deepen their understanding of the human body.

RM46.56 MYR from RM17.68 MYR Save up to 62%

In stock

The Official Guide for GMAT Review - Thryft
GMAC

The Official Guide for GMAT Review

RM39.34 MYR from RM21.29 MYR Save up to 54%

This guide is a must-have for anyone planning to take the GMAT exam as it is the only book created by the GMAT exam creators themselves. With over 800 questions and detailed explanations, grammar and math review, sample responses, and scoring information, this guide debunks test-taking myths for the GMAT. The diagnostic section helps individuals pinpoint their level of skill and focus on areas where they need the most assistance. This guide is a valuable resource for anyone needing to prepare for the GMAT exam.

RM39.34 MYR from RM21.29 MYR Save up to 54%

In stock

Jawetz, Melnick, & Adelberg's Medical Microbiology - Thryft
George F. Brooks, Stephen A. Morse, Janet S. Butel

Jawetz, Melnick, & Adelberg's Medical Microbiology

RM35.73 MYR from RM17.68 MYR Save up to 55%

Recommended for medical professionals, USMLE exam takers. Covers basic and clinical microbiology, pathology, and immunology. Contains information on various microbial infections and their diagnosis, treatment, and prevention. Includes clinical correlations chapter on differential diagnosis and management of microbial infections.

RM35.73 MYR from RM17.68 MYR Save up to 55%

In stock

Business Research: A Practical Guide for Undergraduate and Postgraduate Students - Thryft
Roger Hussey, Jill Collis

Business Research: A Practical Guide for Undergraduate and Postgraduate Students

RM57.38 MYR from RM17.68 MYR Save up to 69%

Venturing into academic or professional business research can be daunting, but "Business Research" demystifies the process with clear guidance tailored for both undergrads and grad students. Its exercises and practical examples foster reflective learning—a perfect tool to build up your competency as a researcher and nail your projects with confidence.

RM57.38 MYR from RM17.68 MYR Save up to 69%

In stock

The Business Environment - Thryft
Adrian Palmer, Bob Hartley

The Business Environment

RM50.16 MYR from RM21.29 MYR Save up to 59%

This book could be a good read for business students and young professionals who are looking to understand the impact of social responsibility, ethics, and the natural environment on businesses. The author presents a comprehensive overview of various banking systems, money markets, and other key areas that impact the business environment. The case studies included in the book provide practical insights that are useful for young professionals looking to navigate the ever-changing business world.

RM50.16 MYR from RM21.29 MYR Save up to 59%

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Marketing Communications : Principles and Practice - Thryft
Philip J. Kitchen

Marketing Communications : Principles and Practice

RM50.16 MYR from RM21.29 MYR Save up to 59%

Marketing Communications: Principles and Practice is an essential guide that provides a thorough understanding of the practical and theoretical frameworks of successful marketing communication. This book is highly recommended for students and practitioners looking to improve their knowledge and understanding of advertising, direct marketing, public relations, and the Internet. The case studies and opinions of recognized experts make it a valuable tool for achieving success in marketing communication.

RM50.16 MYR from RM21.29 MYR Save up to 59%

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Operations Management - Thryft
Terry Hill

Operations Management

RM57.38 MYR from RM24.90 MYR Save up to 61%

This book provides a comprehensive overview of operations management, covering topics such as service delivery, people management, operations strategy, and supply chain issues. With over 100 mini-cases and long case studies, readers can expect to gain critical analysis skills and real-world examples of how operations can deliver competitive advantage. The book also comes with a range of companion materials, making it a valuable resource for both lecturers and students.

RM57.38 MYR from RM24.90 MYR Save up to 61%

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Perl CGI Programming : No Experience Required - Thryft
Erik Strom

Perl CGI Programming : No Experience Required

RM32.12 MYR from RM14.07 MYR Save up to 61%

Perl CGI No experience required is a vital resource for anyone who wants to create an interactive Web site. Gain a solid foundation in Perl and CGI and make your Web pages more visually exciting and commercially viable. This book helps you build that knowledge skill by skill.Create interactive, dynamic Web pages for any platform. Perl and CGI will enable visitors to your site to search for information, submit data, access a database, and place orders for goods and services. Follow clear, concise instructions and practical examples to learn how to build the exact functionality your Web site requires.

RM32.12 MYR from RM14.07 MYR Save up to 61%

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The Odd Body I : Mysteries of Our Weird and Wonderful Bodies Explained - Thryft
Stephen Juan

The Odd Body I : Mysteries of Our Weird and Wonderful Bodies Explained

RM21.29 MYR from RM14.07 MYR Save up to 51%

With an eye for the intriguing and fantastic, Dr. Stephen Juan has assembled a corpus of body facts--and has exposed some fallacies. From top to bottom, from your inside to your outside, and everywhere in between, The Odd Body gives you the bare facts about your odd body. Original.

RM21.29 MYR from RM14.07 MYR Save up to 51%

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Linear Models in Statistics 2e - Thryft
Alvin C. Rencher, G. Bruce Schaalje

Linear Models in Statistics 2e

RM187.30 MYR from RM75.43 MYR Save up to 60%

The essential introduction to the theory and application of linear models―now in a valuable new edition Since most advanced statistical tools are generalizations of the linear model, it is neces-sary to first master the linear model in order to move forward to more advanced concepts. The linear model remains the main tool of the applied statistician and is central to the training of any statistician regardless of whether the focus is applied or theoretical. This completely revised and updated new edition successfully develops the basic theory of linear models for regression, analysis of variance, analysis of covariance, and linear mixed models. Recent advances in the methodology related to linear mixed models, generalized linear models, and the Bayesian linear model are also addressed. Linear Models in Statistics, Second Edition includes full coverage of advanced topics, such as mixed and generalized linear models, Bayesian linear models, two-way models with empty cells, geometry of least squares, vector-matrix calculus, simultaneous inference, and logistic and nonlinear regression. Algebraic, geometrical, frequentist, and Bayesian approaches to both the inference of linear models and the analysis of variance are also illustrated. Through the expansion of relevant material and the inclusion of the latest technological developments in the field, this book provides readers with the theoretical foundation to correctly interpret computer software output as well as effectively use, customize, and understand linear models. This modern Second Edition features: The book is complemented with easy-to-read proofs, real data sets, and an extensive bibliography. A thorough review of the requisite matrix algebra has been addedfor transitional purposes, and numerous theoretical and applied problems have been incorporated with selected answers provided at the end of the book. A related Web site includes additional data sets and SAS® code for all numerical examples. Linear Model in Statistics, Second Edition is a must-have book for courses in statistics, biostatistics, and mathematics at the upper-undergraduate and graduate levels. It is also an invaluable reference for researchers who need to gain a better understanding of regression and analysis of variance.

RM187.30 MYR from RM75.43 MYR Save up to 60%

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Unbroken - Thryft
Laura Hillenbrand

Unbroken

RM32.12 MYR from RM17.68 MYR Save up to 46%

"Unbroken" will resonate with you if you're captivated by true tales of human endurance. Laura Hillenbrand has woven a narrative that’s as inspiring as it is intense, delving deep into the resilience and fortitude of Louis Zamperini. It’s not just a story of survival; it's an exploration of the indomitable human spirit facing unimaginable odds. If you're moved by personal transformation and tales of grit against the backdrop of history, this book will be one you hold onto long after turning the final page.

RM32.12 MYR from RM17.68 MYR Save up to 46%

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The Elements Of Reasoning - Thryft

The Elements Of Reasoning

RM28.51 MYR from RM14.07 MYR Save up to 56%

This book is an excellent reference tool for college students and anyone interested in understanding and analyzing arguments. It covers both formal logic and practical applications, making it useful for encountering arguments anywhere. The emphasis on practicality is a unique and valuable feature that sets it apart from other logic textbooks.

RM28.51 MYR from RM14.07 MYR Save up to 56%

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Foundations of Marketing - Thryft

Foundations of Marketing

RM82.64 MYR from RM35.73 MYR Save up to 57%

"Foundations of Marketing" is an essential read for those seeking an easy-to-understand introduction to marketing. With its focus on real-world examples, students will learn how marketing can add value to customers and organizations. The dedicated chapter on digital marketing is particularly useful for navigating the ever-changing landscape of social media. The book also features case studies on successful companies in the service sector, as well as effective viral campaigns used by charitable organizations. Overall, "Foundations of Marketing" provides a comprehensive framework for understanding the key concepts and strategies involved in modern marketing.

RM82.64 MYR from RM35.73 MYR Save up to 57%

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Exploring Strategy Text & Cases - Thryft
Gerry Johnson, Kevan Scholes, Richard Whittington

Exploring Strategy Text & Cases

RM32.12 MYR from RM14.07 MYR Save up to 61%

If you're looking to steer your business or understand the maneuvers behind successful organizations, "Exploring Strategy Text & Cases" could be your compass. This book doesn't just throw jargon your way; it uses real-world examples, like Apple, to break down complex strategic concepts. By the time you turn the last page, you'll probably be viewing your business challenges through an informed, strategic lens.

RM32.12 MYR from RM14.07 MYR Save up to 61%

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Rembrandts in the Attic : Unlocking the Hidden Value of Patents - Thryft

Rembrandts in the Attic : Unlocking the Hidden Value of Patents

RM28.51 MYR from RM14.07 MYR Save up to 56%

"Rembrandts in the Attic" is a must-read for CEOs, managers, and business development executives who want to learn how to use patents to gain a competitive advantage. The book provides practical strategies and case studies on how successful firms have used patents to capture and defend markets, boost revenues, and enhance the commercial success of their enterprises. The authors' patent-enhanced 'Grow-Fix-Sell triage' and 'IP-3' strategy provide a comprehensive framework for mapping out technology trends, uncovering competitors' strategies and capabilities, and better allocating corporate resources.

RM28.51 MYR from RM14.07 MYR Save up to 56%

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Essentials of Human Resource Management - Thryft

Essentials of Human Resource Management

RM75.43 MYR from RM35.73 MYR Save up to 53%

The Essentials of Human Resource Management is a comprehensive and informative guide, perfect for those looking to improve their HRM skills. The book covers a wide variety of topics in a concise and easy-to-understand manner, including strategic planning, recruitment and selection, training and development, compensation and benefits, and employee relations. The author offers practical insights and real-life examples that make this book an engaging and rich resource. Overall, this book is highly recommended for students, executives and anyone looking to enhance their knowledge and skills in human resource management.

RM75.43 MYR from RM35.73 MYR Save up to 53%

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Sales Management : Analysis and Decision Making - Thryft

Sales Management : Analysis and Decision Making

RM118.73 MYR from RM53.77 MYR Save up to 56%

Sales Management is a great read for sales managers who want to learn how to engage with different consumer groups and how to integrate sales strategies with corporate, business, and marketing goals. It explores contemporary trends in sales management and provides real-world examples to illustrate the key topics discussed. This new edition includes an expanded discussion on trust-based selling and online resources for instructors. Sales managers who want to learn how to create profitable growth through strategic sales techniques will find this book very useful.

RM118.73 MYR from RM53.77 MYR Save up to 56%

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Essentials of Services Marketing - Thryft
Jochen Wirtz, Patricia Chew, Christopher Lovelock

Essentials of Services Marketing

RM89.86 MYR from RM32.12 MYR Save up to 64%

Essentials of Services Marketing is a must-read for anyone looking to explore the world of services marketing, offering a visually engaging learning experience alongside clear and concise language. With an emphasis on global perspectives, this book provides valuable insights and expertise on the topic. Highly recommended for undergraduate services marketing courses.

RM89.86 MYR from RM32.12 MYR Save up to 64%

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Marketing Research (Int'l Ed) - Thryft
Robert P Bush, Joseph F Hair, David J. Ortinau

Marketing Research (Int'l Ed)

RM71.82 MYR from RM28.51 MYR Save up to 60%

Marketing Research (Int'l Ed) is a great read for business students and professionals who want to enhance their skills in solving business problems using marketing research. This book extensively covers qualitative methods and provides practical tools for students to apply to their research projects. The engaging writing style and real-life case studies make learning easy and effective. Highly recommended for anyone who wants to master marketing research.

RM71.82 MYR from RM28.51 MYR Save up to 60%

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Contemporary Advertising (Int'l Ed) - Thryft
William F. Arens

Contemporary Advertising (Int'l Ed)

RM82.64 MYR from RM32.12 MYR Save up to 62%

This book is a great resource for those interested in practical advertising strategies and real-world examples of advertising campaigns. The author's writing is clear and concise, making it easy to understand and apply the concepts in the book. The emphasis on Integrated Marketing Communications (IMC) is particularly relevant for those interested in creating comprehensive advertising strategies.

RM82.64 MYR from RM32.12 MYR Save up to 62%

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