The Airbnb Story: How Three Ordinary Guys Disrupted an Industry, Made Billions . . . And Created Plenty of Controversy

Regular price RM34.00 MYR
Unit price
per

Disruptive innovation saga: Airbnb's rollercoaster journey.

If you're captivated by tales of innovation that turn industries on their heads, "The Airbnb Story" is a fine pick. It's not only about the genius of a simple idea but also the turbulence that comes with game-changing enterprises. Trailblazing yet contentious, this book gives a front-row seat to the dynamism of tech entrepreneurship and the ripple effects it can have on traditional business landscapes.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

The Airbnb Story: How Three Ordinary Guys Disrupted an Industry, Made Billions . . . And Created Plenty of Controversy

Regular price RM34.00 MYR
Unit price
per
Condition guide

Special Offer

Buy 3, Get Another Free On All Items Under S$10 Storewide

Discount applied automatically when you add them to your cart.

ISBN: 9780544952669
Authors: Leigh Gallagher
Publisher: Harper Business
Date of Publication: 2017-02-14
Format: Hardcover
Goodreads rating: 3.86
(rated by 3359 readers)

Description

This is the remarkable behind-the-scenes story of the creation and growth of Airbnb, the online lodging platform that has become, in under a decade, the largest provider of accommodations in the world. At first just the wacky idea of cofounders Brian Chesky, Joe Gebbia, and Nathan Blecharczyk, Airbnb has disrupted the $500 billion hotel industry, and its $30 billion valuation is now larger than that of Hilton and close to that of Marriott. Airbnb is beloved by the millions of members in its “host” community and the travelers they shelter every night. And yet, even as the company has blazed such an unexpected path, this is the first book solely dedicated to the phenomenon of Airbnb. Fortune editor Leigh Gallagher explores the success of Airbnb along with the more controversial side of its story. Regulators want to curb its rapid expansion; hotel industry leaders wrestle with the disruption it has caused them; and residents and customers alike struggle with the unintended consequences of opening up private homes for public consumption. This is also the first in-depth study of Airbnb's leader, Brian Chesky, the quirky and curious young CEO, as he steers the company into new markets and increasingly uncharted waters.
 

Disruptive innovation saga: Airbnb's rollercoaster journey.

If you're captivated by tales of innovation that turn industries on their heads, "The Airbnb Story" is a fine pick. It's not only about the genius of a simple idea but also the turbulence that comes with game-changing enterprises. Trailblazing yet contentious, this book gives a front-row seat to the dynamism of tech entrepreneurship and the ripple effects it can have on traditional business landscapes.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.